Rockefeller Group Business Centers Blog

Your NYC Office: Making a Good First Impression From Start to Finish

Posted by Dayamara Nieves on Jun 22, 2017 12:16:53 PM


When people have not been acquainted, or are unfamiliar with someone or something, they tend to make assumptions based on what is initially presented to them. Often, these initial impressions are what they will remember most clearly. This is why making a good first impression is imperative to any business owner who is looking to further engage with a person or business. An elegant office at the right location can be used as a powerful tool for creating a positive, lasting first impression for a potential client from start to finish.

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What Your Address Says About You

Your business address is one of the first ways that a potential client may have to draw conclusions about your business. RGBC has prestigious locations that can help shape your client’s perceptions starting from the moment they learn your business’s address. Simply running a business in New York is quite a measure of success, but an office in one of the most iconic locations in the city is indicative of a high level of success.


Value of Location

The same way location affects property value in real estate, location affects the perceived value of a business. Sending a client to an address on Wall Street, Fifth Avenue, or Rockefeller Plaza, automatically increases the value of a business, as these locations are closely associated with successful business and commerce. The right location can help advance the overall image of the business, and you can expect your business to be held in higher regard by potential clients.


Essential Amenities

As a potential client enters the doors of any of the beautiful RGBC locations, they will be greeted by a friendly and professional staff, in a clean and elegant business environment. Having a professional staff and impressively equipped office space communicates to the client that the person they are doing business with cares deeply about the way their clients are treated.

Every RGBC location is equipped with cutting-edge technology for presentations, teleconferencing, and much more. Should a business owner choose to use the variety of technology made available at RGBC locations, they will find that it can greatly enhance the effectiveness of a business meeting or presentation. The quality of a presentation can make or break a deal and can affect a client’s overall perception of the business. RGBC knows how much a good first impression matters when it comes to success in business. We work to ensure that every one of our clients has the best address, office setting, staff, and technology available to them. With RGBC office space, you have the power to create a positive first impression from the minute a client sees your address, all the way to the final closing handshake.


Topics: Entrepreneur


Rockefeller Group Business Centers is built on the innovation and experience that distinguish our parent company, The Rockefeller Group International, Inc. More than 80 years ago, The Rockefeller Group developed the legendary Rockefeller Center complex and now manages Rockefeller Center’s west side properties as well as other high-profile real estate holdings across the United States. 

In keeping with The Rockefeller Group tradition of excellence, Rockefeller Group Business Centers provides stunning, fully-serviced office space, executive suites, virtual office plans and meeting rooms in Class A buildings throughout New York City.




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